We’ve heard it all before: Selling in person increases your sales and client experience exponentially. There’s a lot of truth in that, and I’m thrilled to be able to talk about why.
My husband and I run a boutique-style child photography business in Atlanta and have been building and serving our clients for about 5 years now. We love the flexibility it allows, being able to work so intimately with our clients, and of course – not having a boss to report to 9-5 everyday! Unlike the wedding business, however – most of what we make comes after the photo shoot as opposed to everything upfront. The sales process is just as important, if not more, than obtaining new clients to shoot.
Up until about 3 years ago, we conducted all of our sales online through the client’s private online gallery. Sales were dim – ranging from the $800 – $1500 max