The Importance of Blogging

cathy-and-david

If someone asked us what single element has had the most impact on our photography business, the answer, hands down, would have to be our blog. It has been so crucial to the success we’ve had thus far. It is the face of our business and also the heart of it. It tells our clients things about us that they might never know otherwise. Like that fact that we’re major foodies, we’re crazy in love with each other, and a little obsessed with our cat Charlie Anne. It gives us a face. It’s more than just a place to show our work and what we’ve been up to, it’s a way to communicate to potential clients who aren’t ready to pick up the phone or meet in person. It lets them know WHO we are, which in a small business is so imperative to reaching people. There is a person …

Read more →