One of the biggest drains on a photographer’s time is the back-and-forth correspondence that happens with clients. There is just so much information that has to be collected and then managed – event details, invoicing, contract, album orders, and beyond.
That’s why it’s important to have strategies in place for efficiently managing this information. You need to be able to easily find what you’re looking for and minimize the amount of back-and-forth with clients.
I. Consolidate as much as possible using forms and questionnaires.
Email is a necessary but time-consuming (and annoying at times!) part of running a business, but if you make it more manageable, you’ll have more time to spend on other profitable activities. With all the information that has to be organized, it could mean a lot of emails. Or you could find a better way. Create a handful of forms or questionnaires that are used to gather most of the